Pole walking turns an excellent aerobic activity into a total body aerobic exercise. By activating or incorporating the muscles of the upper body, we find that people burn more calories and they effectively tone and tighten those muscle groups that are largely neglected in regular walking. We've seen through clinical studies that you can actually expand or burn up to 40% more calories with pole walking as compared to regular walking. And that has major significance as it relates to individuals achieving their weight loss goal. We know that lack of time is the number one reason people are not participating in a regular exercise program. By maximizing the effectiveness of an aerobic exercise program by using or incorporating poles, you'll find that people are able to achieve those goals much more effectively and stick with it longer. Mall retailers hope that these mall walkers will use their increased energy and time to burn as many dollars as they do calories. A portion of today's programming costs is provided by a grant from Valley Mall Union Gap, proud to help bring quality television to the people of central Washington. You're watching KYVE Yakima, television and then some.