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The
summaries of recent Nickelodeon retail meetings are detailed below
specific to Nickelodeon (click on the different logos/images above
to see what was discussed for other properties). For further information,
please contact your Nickelodeon Retail Marketing representative
(refer to the Who's Who section).
|
| Date |
Retailer |
Attendees |
Summary
and Next Steps |
| 2/18/04 |
Wal*Mart |
Wal*Mart:
- Rick
Cloud, Sporting Goods Buyer
Nickelodeon:
- Michelle
McLaughlin, Director Retail Development
- Paul
Sauer, Variflex Sales
|
Summary:
- Kids
Sporting Goods is loosing space in department because of
a downtrend in kids buying
- Industry
hit heavily is Skates and Skateboards loosing space to paint
ball which is productive for Wal-Mart Buyer is only keeping 2-3
license skus beyond his private label. He has confirmed
that he is taking Spiderman, Hulk and most likely SpongeBob
as the third item
|
| 2/2/04 |
Wal*Mart
|
Wal*Mart:
- Phil
Fielding, Activity Buyer
Nickelodeon:
- Michele
McLaughlin, Director, Retail Development
|
Summary:
- Phil
is happy with the overall Nick brands performance.
Next
Steps:
- Regrouped
with Jakks on
meeting. Touch
base in 3 weeks regarding 50
store test of Nick dedicated
space.
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| Last
updated 3/8/04. |
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