You want incredible color, but you also want incredible hair. Color that lasts and color that's gentle. It's not impossible. It's Hydrein's incredible color that's incredibly gentle. It's unique water-based color cream hydrates your hair with luxurious moisture-rich color that lasts and lasts. But Hydrein's won't shock your hair. It's a gentle permanent way to color. So you're a beautiful blonde brunette, redhead, and your hair is silky and shiny. Introduce your hair to Clarel Hydrein's incredible color that's incredibly gentle. It's incredibly gentle.